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  FOR IMMEDIATE RELEASE Cost Vida 'GIVES BACK' To Customers With New Gift Card
Promotion SALT LAKE CITY, Dec. 9, 2008 – Costa Vida, known for its Baja-inspired, always fresh meals, announced today the launch of its holiday gift card promotion, which rewards customers with a free $5 gift card for every purchase of $30 in Costa Vida gift cards. Costa Vida has developed this unique program to bring value to its loyal customers who take advantage of giving the gift of Costa Vida this holiday season. Customers can participate in the program by visiting any of Costa Vida’s 22 nationwide locations, or by visiting www.costavida.net. Online orders will be processed and shipped by the next business day. "In addition to our loyal customers, we’ve also targeted the business community and local managers with this new promotion," says Nathan Gardner, Costa Vida CEO. "For business managers with employees who love to eat at Costa Vida, we’re making it easy to reward them and yourself this holiday season with this exciting promotion." Costa Vida features a savory selection of Baja-style favorites, hand selected by Executive Chef Dave Prows, which are made-from-scratch everyday. Chef Prows' passion for food fits in perfectly with Costa Vida’s dedication to providing customers the most satisfying dining experience possible. "During this economic downturn, customers are looking to stretch their dollar this holiday season,” says Gardner. “We want to reward our customers for choosing Costa Vida and give them another reason to keep coming back." ABOUT COSTA VIDA Costa Vida is a fast casual restaurant inspired by the fresh tasting foods and vibrant lifestyle of the Baja Peninsula. Costa Vida’s food is created every day from scratch using only hand-selected, quality ingredients. The menu offers a variety of made-to-order items such as tacos, burritos, enchiladas, salads and deserts. As a growing and successful brand, Costa Vida also offers exciting and fun franchise business opportunities. For more information, visit www.costavida.net. CONTACT Brad Rutledge Nathan Gardner |
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